FACEBOOK ADVERTISING

Our team is committed to educating our clients so that they fully understand exactly what we are doing for them

Facebook advertising is a cost effective way to deliver adverts to the very people who are looking for your product. Facebook advertising gives you great control over the level of targeting, this may include their interests; languages spoken, education level and exact location. Using this level of detail you can really hone in on your target market giving you the opportunity to deliver highly relevant adverts.

We will only work with you on Facebook strategies if we think it is right for your business. Facebook and Instagram will help you find new customers, retain your existing customers and also build a pipeline of new leads. We have found many agencies and amateurs lack the process and skillset that we offer. We work with a range of business sectors who are looking to grow fast. We start with a professional strategy development process to set you up for success.

FACEBOOK RE-TARGETING

Facebook gives you the ability to advertise directly to people who have been on your website. However we can get more granular than this, we can run targeted adverts to people who have visited a product or service page but have not purchased any products. Imagine being able to target the people who have visited your product page with adverts for the very product that they are looking for.

EMAIL LISTS

A great feature of Facebook is the ability to upload email lists which are then matched against Facebook accounts. You can then advertise directly on people’s Facebook timeline. This is a great way to gain new customers, after all if people have signed up to your newsletters they are already interested in your product. Also this is a great way to up-sell your products / services, if you upload a current customer list then you can advertise your latest product to them.

FACEBOOK OPTIMISATION

We don’t see ourselves as just facilitators at Bryson Digital, we pride ourselves on understanding our clients businesses, goals, and objectives. This allows our team to plan the most cost-effective digital strategy for you, in order to exceed your set goals.

Facebook can form a core part of your digital strategy, and is a platform our in-house experts have years of experience in, devising creative, thought driven campaigns designed to generate great results. Our team comprises of; , social media specialists, strategists, content writers and graphic designers, who all come together to plan and implement the best campaign for your marketing objectives.

It doesn’t just stop there, however, we continue to optimise and review all campaigns regularly to ensure we’re showing the most effective ads to your audiences.

Frequently Asked Questions

This section contains some of the questions we are commonly asked about Facebook advertising. If you can’t find the answer to your question here, then feel free to contact us and we will be happy to answer your query.

DOES FACEBOOK ADVERTISING WORK FOR SMALL BUSINESSES?

If you’re targeting an older audience, or you target business professionals who don’t like seeing business content on their personal social media, Facebook ads might not be the best fit. … You can also use a small test budget to see if Facebook ads will work for your business.

HOW DOES ADVERTISING ON FACEBOOK WORK?

Facebook ads are targeted to users based on their location, demographic, and profile information. … After creating an ad, you set a budget and bid for each click or thousand impressions that your ad will receive. Facebook’s most important ad targeting options. Users then see your ads on their account.

HOW LONG DO FACEBOOK ADS TAKE TO WORK?

How Long to Run A Facebook Ad in the Testing Phase. In general it’s best to test an ad at least 3-4 days before making a decision on how the ad is doing. During this time, you shouldn’t tweak any settings because that resets the Facebook ad algorithm. The testing phase also depends a little on the budget.

IS FACEBOOK GOOD FOR ADVERTISING?

Facebook is by far the most popular place for social media marketing. Facebook is especially popular for local advertisers and is now used by 60%+ of them—and for good reason.

IS IT FREE TO ADVERTISE ON FACEBOOK?

When it comes to free Facebook advertising, you get what you pay for. These are little-known but true tidbits social media experts know about so-called free advertising on Facebook. Once upon a time, free Facebook posts reached far more of an audience than they do now.

WHAT IS A GOOD CTR FOR FACEBOOK ADS?

Average CTR on links range from 1% all the way up to 5% on average. Once again, it is important to understand the difference between the CTR (All) column which refers to every click on the ad area, and the CTR (Link, right column) which refers to the link clicks.

Enquire about Facebook advertising

With the internet, you can instantly take your business outside your brick and mortar walls to extend your business reach as far as you could imagine. There can be so many different approaches. Let our team be of help. Contacts us for any of your marketing questions. Website development, SEM/PPC, SEO, web design, email marketing or any other digital service and we’ll get you going in the right direction!

Usually the quickest way to get something done is to just hop on a call to discuss. Give us a ring and we’ll help by phone or loop in a screen share session to walk through your digital questions together!